MEET YOUR COACH — I'm Jason Carton, a leadership coach in Vancouver, BC.
MY STORY — THE WORK: I came to Vancouver from Cork, Ireland, in 2014 to play rugby. I started with a shovel and a willingness to work. Over the next decade I went from labourer to project manager to Chief Operating Officer of a 30+ person design-build company, helping grow the business while developing leaders and building the systems it ran on. From the outside, it looked like success. Leadership showed me where achievement alone wasn't enough. The hardest work was learning how to lead myself. THE GAP: Like a lot of men, I believed the answer was always to push harder. More discipline. More effort. More responsibility. That got me a long way. It also left very little room for self-awareness, or for understanding the patterns driving how I showed up at work and at home. In 2026 I was named to On-Site Magazine's 40 Under 40 Canadian Construction Professionals. Today I run Front Row Standard full time. ADHD: I was diagnosed with ADHD at the end of 2025, and it changed how I look at my own leadership. I'm a Certified Leadership Coach through the Canadian Coach Academy, and I'm now in MentorCoach's PAAC-accredited ADHD coach training. I'm working toward my ICF ACC first, and after that, the Certified ADHD Coach Practitioner (CACP) credential through PAAC. Some of what I teach, I'm still practising on myself. I'm a facilitator with MensGroup, an online community for men. I've been invited to take over their ADHD Connection Circle, a biweekly Sunday group, and we're finalizing the details now. THE PERSONAL SIDE: I'm a husband, a father, and sober. I don't ask anyone to hold a standard I'm not holding myself. I share that side of the work on Sober Dad Odyssey, because the standard has to hold at home before it holds anywhere else. HOW I COACH — WHAT I BELIEVE: I believe in leading with love in an industry that often runs on bravado. You can hold someone to a high standard and still respect them. Grace and accountability belong in the same room. Most men I work with have plenty of ambition and capability. What they're missing is a clear way of leading themselves while they carry enormous responsibility. In coaching, my job is to create a space where you slow down, think clearly, challenge the stories you're telling yourself, and build a standard you can live by. When a business brings me in, I'll also give you my direct opinion from having done the work, and I'll always tell you which hat I'm wearing. CREDENTIALS: Certified Leadership Coach, Canadian Coach Academy. Working toward Associate Certified Coach (ACC), International Coaching Federation. Mental Fitness Coach, Positive Intelligence (active member). Working toward Certified ADHD Coach Practitioner (CACP), Professional Association of ADHD Coaches (PAAC), through MentorCoach's PAAC-accredited training. 40 Under 40 Canadian Construction Professionals, On-Site Magazine, Class of 2026. Everything I bring into coaching gets tested first: on job sites, in business, in my marriage, and as a father. If you're looking for someone to motivate you, I'm probably not the right coach. If you're ready to do the honest work of leading yourself first, I'd be honoured to walk alongside you.